Building a Great Game: Ad Monetization Best Practices
In the first article of our Building a Great Game series we focused our attention on engagement and in-app monetization metrics: now it’s the time to look at the equally important component, …
We optimize your game’s KPIs applying best practices and heavy use of analytics. We guide you through soft launch and provide continuous feedback on the results of your new features.
We help you engaging and re-engaging your users thanks to coordinated social media, in-app and push notification marketing campaigns. We can also provide state of the art customer service for your players to improve satisfaction and ratings.
We guide you in the implementation of best practices for in-app and ads based monetization. We offer the mediation layer and can manage all relations with Ad Networks and ad buyers on your behalf.
We pitch your game to the App Stores for the highest chance of featuring at launch or for future updates. We continuously boost your game with a mix of ASO, social media and User Acquisition campaigns.
Product feedback
Best practices for IAP and ads monetization
Guiding implementation of ads with mediation
Managing relationship with all ad networks
Product analytics providing insights on games improvements
Spending patterns
Price points optimization
QA services
Relationship with App Stores (Google and Apple) for possible featuring (15+ games featured in the past)
Manage social media accounts with periodic content and community management
Monetization of your social media accounts when applicable
Merchandising
ASO
Different models tailored to your needs: from agency model to publishing model
Run UA campaigns on multiple platforms and channels all based on in-depth analysis, optimized towards game KPIs and ROIs
Burst and influencer Campaigns
In-game cross promotion
Push notification marketing campaigns
Special events and in-app promotions
Seasonal campaigns and bundles
Automated in-app marketing messages to upsell bundles
Monitoring & Responding to store reviews
Creating and updating FAQs, help text, and support templates
Managing multi-channel support requests
In the first article of our Building a Great Game series we focused our attention on engagement and in-app monetization metrics: now it’s the time to look at the equally important component, …
In this series of posts, we’ll be examining the best practices from successful FTP (free-to-play) games so that they can be applied to your titles, from design to soft launch …
We look for casual and mid-core mobile free-to-play games with awesome metrics or ready for soft launch.
If you think your title has what it takes and you are looking for a dedicated partner to launch it or boost it then do not hesitate to contact us! We offer a variety of services and business models tailored to your need. No team is too small for us!